Publications - Thought pieces (Global)

MECPublicationReviewPreview

Review Preview

Download our second Review Preview, which pulls together the most significant trends of 2011 while also predicting what 2012 may have in store.
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MEC Publication Inspire Winning Campaigns

Inspire

Winning Campaigns from MEC - The 10 campaigns in this book are a selection of our work, inspired by the challenges that our clients set for domestic and international brands.
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MEC Publication Access Rugby Sponsorship

Tackling the opportunity of rugby sponsorship September 2011

Without sponsors, the Rugby World Cupwould not be half the tournament and spectacle it is today
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MEC Review Preview

MEC Review Preview 2010-2011

An in-depth compilation of informed views, opinions and predictions from MEC around the world.Click here to read or download
 
MEC Inspiring People Exceptional Results

MEC Global Ideas Inspiring People, Exceptional Results

The Global Ideas competition 2010 edition - Inspiring People, Exceptional Results - features 11 winning pieces of work.Click here to access
 
Are you in control enough to let go

Are you in control enough to let go?

'Are you in control enough to let go?'  is MEC's view on the future and outlines how our new approaches in our business will enhance the presence of brands; increasing the level of active engagement with consumers, therefore generating more effective results for our clients.
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Howto be social APEC

How to be social, February 2010

The role of Social Media in communications.The rise of social media in the recent years has been phenomenal.
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Being social guide

Being Social - The MEC guide to Social Media, September 2009

Social media have become increasingly important for brands and their communication, offering a growing opportunity to join consumer conversations.
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Active Engagement E brochure

MEC Global ideas e-brochure

Everything's changing constantly: consumer behavior and preferences, technology and data.