MEC announces Ray Jenkin

MEC, a leading media agency, has appointed Ray Jenkin as Activation Director for Global Solutions, London, the agency's team of international media specialists.

Ray joins from digital marketing specialist TradeDoubler, where he held the position of Head of International Media for the past two years. In this role Ray was responsible for planning and buying digital media across 18 European markets, and is credited with pioneering TradeDoubler's use of exchange technologies.

Ray's deep digital marketing experience coupled with his expertise in building and running advertising networks across EMEA and APAC will be crucial in his role with the Activation team. A key member of the Activation team, Ray will be responsible for taking integrated communications strategies and delivering to them to the global consumer across all media channels for global clients that include Paramount Pictures. Ray will report to Matt Adams, Head of Activation.

Matt Adams, Head of Activation, Global Solutions, said: "Ray joins us with a fantastic reputation following his great work at TradeDoubler, so I know exactly how much of an asset he will be to MEC. With his knowledge of the international market place and the global planning and buying principles across so many consumer touchpoints, I am convinced that he will have no trouble in activating our integrated communications solutions. I'm delighted that Ray is joining the team."