MEC announces Jackie Stasi

Mediaedge:cia (MEC), a leading media agency, announced today that Jackie Stasi has joined the agency to lead the Paramount Theatrical Digital team.

Jackie joins MEC from OMD, where she was Digital Group Director for clients that included CBS, The CW and Smashbox. As Partner, Group Media Director, Jackie will support Paramount with the strategy and execution of all digital campaigns for Paramount's Theatrical division including upcoming films like Shutter Island, The Last Airbender and Shrek Forever After.

Based in LA, Jackie will report to Mark Yesayian, Managing Director of West Coast Digital Operations and Jeff Killingsworth, Director of the Paramount business and head of MEC's LA office.

"Having someone with Jackie's expertise is critical as we continue to expand Paramount's business" said Mark Yesayian. "Her appointment further underscores our commitment to enlisting the best digital talent the industry has to offer for our clients. She is a valuable addition to our West Coast team and we are happy to have her on board."

A veteran of the media, film and entertainment businesses, Jackie previously held positions at Carat, E! Networks, Warner Brothers, Universal Pictures International and Disney.

Commenting on her appointment, Jackie said, "This is a remarkable opportunity to work with an agency that puts digital first and knows the value of tapping consumer insights. Paramount has produced some of the most innovative and successful digital campaigns that are out there; this is a world-class client that is clearly leading the industry with regards to new forms of approaching digital media and I'm excited to be part of the team."