MEC Access wins two at the ESA 2009 European Sponsorship Awards

The awards ceremony, which took place on November 25th at London's atmospheric Café de Paris, was hosted by Rob Bonnet, distinguished sports journalist and broadcaster. A capacity audience was there to hear the winners as they were announced.

Wrigley's Extra: Extra 90+ won the Business to Consumer Award, beating strong competition from fellow shortlisted contenders, Coke Zero Presents: Wayne Rooney's Street Striker, PUMA Ocean Racing and Vodafone Taxi Grand Prix.

On winning the ESA 2009 Business to Consumer Award, Tove Okunniwa, Managing Partner of MEC Access - the agency behind the Wrigley's campaign, commented:

"It is very important to have our work recognised by our peers in the industry. Having a panel of knowledgeable and experienced judges independently assess and identify the campaign as the best in its class throughout Europe is truly gratifying."

Other award winners were, DHL Express Sweden - DHL Football Delivered (Business to Business); Heineken Internal Table Football Competition (HitFC) (Business to Employee), Nicotinell - Helping Football Fans Kick the Habit (Business to Community) and PUMA Ocean Racing (International).

Entries for the Awards were received from ten European countries and were all assessed by an independent panel of expert judges from across the continent. The standard of entries was extremely high, a point demonstrated by the discretionary ‘Highly Commended' awards which were presented to campaigns in each category.

Winning the Highly Commended accolades were: The Standard Chartered Great City Race (Business to Business); Turk Telekom - Schools & Beyond: For the Education of Turkey's Young (Business to Community); Coke Zero Presents: Wayne Rooney's Street Striker (Business to Consumer); PUMA Ocean Racing (Business to Consumer); The McDonald's Cup (Business to Employee) and Vodafone Formula One & Vodafone McLaren Mercedes Sponsorship 2009 (International).

For full details of the winners and Highly Commended campaigns, visit www.sponsorship.org/awWinners09.asp

The Awards Ceremony was held as part of the annual two-day European sponsorship conference, Future Sponsorship, which this year is being staged at the May Fair hotel in London