MEC News - December 2009 Rss

MEC’s study finds that celebrity endorsement influences purchase

But multiple endorsements by celebrities is reducing brand salience

Posted: 16/12/2009 | Comments: 0

MEC wins Henkel in the UK

Agency retains client after pitch

Posted: 16/12/2009 | Comments: 0

Mediaedge:cia scoops Marketing Agency of the Year 2009

Mediaedge:cia (MEC), a leading media agency, has been crowned Marketing’s Media Agency of the Year for the third consecutive year.

Posted: 11/12/2009 | Comments: 0

Mediaedge:cia named Campaign’s Media Agency of the Year 2009

Mediaedge:cia (MEC), a leading media agency, has scooped Campaign’s prestigious Media Agency of the Year title for the second year running.

Posted: 11/12/2009 | Comments: 0

IKEA väljer Mediaedge:cia som mediebyrå i Sverige

IKEA Sverige har efter en genomgång av mediebyråer beslutat att fortsätta arbeta med Mediaedge:cia som mediebyrå för Sverige.

Posted: 01/12/2009 | Comments: 0