Ad Quantum

MEC Poland launches Ad Quantum, an analytical project to measure the impact of the TV and the Internet on campaign eectiveness and help determine the optimum budget allocation
among those media channels.

View the full report : Ad Quantum Report

For a full report in Polish, please view here: http://www.slideshare.net/MEC_Interaction/mec-interaction-qr-kody-w-prasie-kody-w-prasie-2013


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